Clay lead generation, built and run for you.

Q: Do I need my own Clay account?

No. We run the workflows on our Clay setup and deliver finished leads. If you prefer, we can build directly in your Clay workspace and document everything.

Q: What makes Clay better than buying an Apollo export?

Clay lets us chain multiple data sources, enrichment providers and verification tools into one workflow. The value is in the filtering, waterfall enrichment and ICP matching, not a single static database.

Q: Can I see the workflow?

Yes. Every batch ships with documentation and a Loom walkthrough of the exact workflow that built it.

We design the sourcing, enrichment and verification workflows in Clay, then deliver ICP-matched, double-verified B2B leads every month, with the workflow documented so you always know how each record was built.

Get 20 sample leads See the method

clay · workflowRUNNING

Up to 3,000ICP-matched leads delivered / mo

12+ICP criteria matched per record

<1%bounce, or we replace them

Documentedworkflow + Loom per batch

Clay

Certified workflows

<1%

Bounce guarantee

Up to 3,000/mo

Leads delivered

2×

Verified emails

Who it's for

For teams that have outgrown Apollo exports.

If you're running serious outbound and a static database isn't cutting it, anymore, this is the layer that fixes it.

B2B SaaS & tech companies scaling outbound
Outbound & lead-gen agencies serving clients
Founders who need pipeline without hiring data ops
Teams burned by high bounce rates and stale lists

What you receive

A documented Clay workflow, and the leads it produces.

clay, workflow_output.csv ICP-matched · double-verified

Company	Contact	Role	Verified Email	ICP Fit	Trigger	Personalization Angle
NBNorthbeam	Sarah Chen	VP Sales	[email protected]	96	Raised Series B	"Congrats on the raise, scaling the SDR team next?"
RPReplo	Marcus Okafor	Head of Growth	[email protected]	94	Hiring 3 SDRs	"Saw you're hiring SDRs, ramping outbound this quarter?"
VTVetro	Priya Nguyen	Founder	[email protected]	92	Launched new product	"Noticed the launch, how's the GTM motion behind it?"
STStacker	Daniel Rossi	Dir, RevOps	[email protected]	90	Migrated to HubSpot	"HubSpot migration, how's routing holding up?"

Built in Clay, multi-source waterfall enrichment + double verification 100% double-verified

How it works

From ICP to delivered leads in four steps.

ICP discovery

We define your ideal customers, roles, industries, size, geo, tech stack and exclusions.

Workflow build

We build the sourcing, enrichment and verification workflow in Clay using trusted data sources.

Sample validation

You review a sample batch before we scale, so quality and fit are aligned up front.

Monthly delivery

Clean, enriched, verified leads delivered monthly with documentation and a Loom walkthrough.

FAQ

Clay lead generation, answered.

Do I need my own Clay account?

No. We run the workflows on our Clay setup and deliver finished leads. If you prefer, we can build directly in your Clay workspace and document everything.

What makes Clay better than an Apollo export?

Clay lets us chain multiple data sources, enrichment providers and verification tools into one workflow. The value is in the filtering, waterfall enrichment and ICP matching, not a single static database.

Can I see the workflow that built my leads?

Yes. Every batch ships with documentation and a Loom walkthrough of the exact workflow that built it.

See it on your ICP

See what Clay can build for your pipeline.

Request 20 sample leads built to your exact ICP, or book a call to map it live.

Get 20 sample leads Book a discovery call